An Initiative to support Indian Rural Entrepreneurs and Artisans

YUMI Apparel

Yumi Apparel is an expression of exemplary Indian artisanal design. Each product is hand crafted using only natural fibres.

Traditional hand weaving, block printing and embroidery techniques are used to create Yumi clothing. The label sustains the Indian artisan’s hand skills.

It revives and supports the hand weaving practice amongst village women weavers through it’s design led interventions.

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New Edit

Pink Marigold Jaal Organic Cotton Hand Block Printed Sharara- (3 Pcs Set)

Pink Marigold Jaal Organic Cotton Hand Block Printed Sharara- (3 Pcs Set)

Regular price Rs. 20,000.00

Regular price Sale price Rs. 20,000.00
Unit price per
Indigo Marigold Jaal Cotton Silk Hand Block Printed Sharara- (3 Pcs Set)

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Indigo Marigold Jaal Cotton Silk Hand Block Printed Sharara- (3 Pcs Set)

Regular price Rs. 23,500.00

Regular price Sale price Rs. 23,500.00
Unit price per

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Red Rose Jaal Cotton Silk Hand Block Printed Sharara- (3 Pcs Set)

Red Rose Jaal Cotton Silk Hand Block Printed Sharara- (3 Pcs Set)

Regular price Rs. 22,500.00

Regular price Sale price Rs. 22,500.00
Unit price per
Red Rose Jaal Cotton Silk Hand Block Printed Sharara- (3 Pcs Set)

Red Rose Jaal Cotton Silk Hand Block Printed Sharara- (3 Pcs Set)

Regular price Rs. 20,000.00

Regular price Sale price Rs. 20,000.00
Unit price per
Light Indigo Paisley Jaal Cotton Silk Hand Block Printed Palazzo- (3 Pcs Set)

Light Indigo Paisley Jaal Cotton Silk Hand Block Printed Palazzo- (3 Pcs Set)

Regular price Rs. 22,500.00

Regular price Sale price Rs. 22,500.00
Unit price per
Linen Jamdani Jaal Zameen

Linen Jamdani Jaal Zameen

Regular price Rs. 22,000.00

Regular price Sale price Rs. 22,000.00
Unit price per
Linen Jamdani Jaal Badami

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Linen Jamdani Jaal Badami

Regular price Rs. 22,000.00

Regular price Sale price Rs. 22,000.00
Unit price per

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Grey Embroidered Silk Velvet Kurta Set- (3 Pcs Set)

Grey Embroidered Silk Velvet Kurta Set- (3 Pcs Set)

Regular price From Rs. 22,000.00

Regular price Sale price From Rs. 22,000.00
Unit price per
Slate Velvet With Rose Jaal Kurta Set- (3 Pcs Set)

Slate Velvet With Rose Jaal Kurta Set- (3 Pcs Set)

Regular price Rs. 22,000.00

Regular price Sale price Rs. 22,000.00
Unit price per
Grey Indigo Shibori Silk Hand Dyed Kurta Set- (3 Pcs Set)

Grey Indigo Shibori Silk Hand Dyed Kurta Set- (3 Pcs Set)

Regular price Rs. 21,000.00

Regular price Sale price Rs. 21,000.00
Unit price per
Rani Pink Shibori Cotton Silk Hand Dyed Kurta Set- (3 Pcs Set)

Rani Pink Shibori Cotton Silk Hand Dyed Kurta Set- (3 Pcs Set)

Regular price Rs. 15,000.00

Regular price Sale price Rs. 15,000.00
Unit price per
Indigo Bandhini Cotton Silk Hand Dyed Kurta Set- (3 Pcs Set)

Indigo Bandhini Cotton Silk Hand Dyed Kurta Set- (3 Pcs Set)

Regular price Rs. 16,000.00

Regular price Sale price Rs. 16,000.00
Unit price per

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Festive Edit

Linen Jamdani Jaal Gulab

Linen Jamdani Jaal Gulab

Regular price Rs. 22,000.00

Regular price Sale price Rs. 22,000.00
Unit price per
Linen Jamdani Jaal Surkh

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Linen Jamdani Jaal Surkh

Regular price Rs. 22,000.00

Regular price Sale price Rs. 22,000.00
Unit price per

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Linen Zari Ombre Surya

Linen Zari Ombre Surya

Regular price Rs. 21,000.00

Regular price Sale price Rs. 21,000.00
Unit price per
Linen Zari Kota

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Linen Zari Kota

Regular price Rs. 20,000.00

Regular price Sale price Rs. 20,000.00
Unit price per

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Grey Embroidered Silk Velvet Kurta Set- (3 Pcs Set)

Grey Embroidered Silk Velvet Kurta Set- (3 Pcs Set)

Regular price From Rs. 22,000.00

Regular price Sale price From Rs. 22,000.00
Unit price per
Slate Velvet With Rose Jaal Kurta Set- (3 Pcs Set)

Slate Velvet With Rose Jaal Kurta Set- (3 Pcs Set)

Regular price Rs. 22,000.00

Regular price Sale price Rs. 22,000.00
Unit price per

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WOMEN INCLUSION
It revives and supports the hand weaving practice amongst village women weavers through it’s design led interventions.
HAND MADE
Traditional hand weaving, block printing and embroidery techniques are used to create Yumi clothing. The label sustains the Indian artisan’s hand skills.
ARTISNAL
Yumi Apparel is an expression of exemplary Indian artisanal design. Each product is hand crafted using only natural fibres.

Natasha and Shilpa are the owner of Yumi

yumi patrons

NATASHA CHAUDHRI & SHILPA GUPTA

Yumi is a fair commerce label, that is rooted to promote ethical artisanal and farm products.It is inspired from a Japanese word that means abundant beauty. Yumi seeks to represent, revive, and help sustain the highly skilled Indian artisans for their textile and craft through intense design and market-led interventions. Yumi has collaborated with farmers and village women entrepreneurs to create a selection of food and beauty products that are natural, pure and conscious .

Shilpa and Natasha have owned and led their restaurants in New Delhi,Goa and Mumbai in the past . They export apparel and home products through their Design company Earth Art. Natasha is the Vice President of the Kalamkari Centre Society, Jammu which was set up by her parents. The Kalamkari Centre Society is dedicated to women, children, and artisanal inclusion and benefit.